Cosmose tracks foot traffic in brick-and-mortar stores to help predict customer behavior, providing data that is increasingly important as companies try to weather COVID-19′s economic impact. Today the startup announced it has raised a $15 million Series A. The round was by Tiga Investments, with participation from returning investors OTB Ventures and TDJ Pitango, who co-led Cosmose’s seed round last year.
The company said its valuation is now more than $100 million. Most of the stores it currently serves are in China and Japan, and its clients include companies like Walmart, Marriott, Samsung, and LVMH.
As companies try to recover from the impact of the COVID-19 pandemic, founder and chief executive officer Miron Mironiuk said Cosmose’s platform has helped clients make decisions about when to reopen stores and what kind of inventory to stock, and how to increase revenue.
For example, ‘some shops wanted to connect with customers who used to shop in their physical locations and encourage them to buy online,” he said. “Hotels in Japan were focused on promoting their in-house restaurants to local residents to make up for the lost revenue.” The company is also working with Boston Consulting Group on a report called “COVID-19 …read more
Source: Tech Crunch