India has 22 official languages, which often presents a challenge for businesses that want to scale across the entire country. Video-sharing app Roposo, however, uses that to its advantage by offering content in several different regional languages. Based in Gurgaon, Roposo announced today that it has raised a $10 million Series C from returning investors Tiger Global and Bertelsmann, bring its total funding so far to $31 million. Roposo will use new funding for hiring, product development, and user acquisition.
Tiger Global first invested in Roposo’s Series A round and also returned for its Series B, according to Crunchbase. After an Indian startup funding spree, Tiger Global hit pause on new investments there for a couple of years before reportedly closing a $3.75 billion fund this year to focus on India, the U.S., and China. Roposo’s funding news comes a week after facility management company Facilio, another Indian startup, announced that it also received funding from Tiger Global.
Roposo originally launched as a fashion-based social network in 2013 before pivoting to videos in August 2017. It now claims 7.5 million monthly active users, 250,000 user-generated videos, and 160 million video views a day.
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Source: Tech Crunch