By Jon Russell
Life without Uber should be simple for Grab, but a battle with regulators in Singapore could see the company’s acquisition of Uber’s Southeast Asia business unwound while some consumers have voiced concern around a lack of competition.
Grab co-founder Hooi Ling Tan recently claimed competition remains in the market, but that hasn’t stopped another consumer backlash after the ride-hailing firm altered its loyalty program without warning.
To be fair to Grab, earning loyalty points for taxi rides is something unique — Uber doesn’t offer any kind of program, for example — and the changes initiated last week seem aimed at spreading the benefit beyond taxis and into Grab’s newer ventures, which include its GrabPay payment service and food deliveries.
However, in doing so, the company made two cardinal sins. The changes included the lowering of benefits for Grab’s highest tier (read: most loyal) customers — with rebates dropping from a range of 3.5-4.5 percent to 0.7-1.7 percent, as MileLion explains in thorough detail. Worse than that, it initiated the new terms, which include these drastic drops, on a Friday and with immediate effect.
That meant points earned over the past year were suddenly devalued …read more
Source: Tech Crunch